LOS ANGELES – NASCAR announced today that GRAMMY-nominated and multi-platinum recording artist Machine Gun Kelly, also known as MGK, will give a show-stopping race break performance during the 2024 Busch Light Clash at the Coliseum on Sunday, Feb. 4.
“Machine Gun Kelly is the true embodiment of what it means to be a modern-day rock star,” said Ben Kennedy, NASCAR’s Senior Vice President, Racing Development and Strategy. “We’re thrilled to have as captivating of an artist as MGK bring in the 2024 season during the Busch Light Clash at the Los Angeles Memorial Coliseum.”
The Cleveland, Ohio native has been on a tear since releasing his first Rock/Pop Punk album Tickets to My Downfall in 2020. It became his first No. 1 effort with songs like “bloody valentine” and “my ex’s best friend” going platinum.
In 2022, MGK continued to top charts with Mainstream Sellout, his second album to hit No. 1 on the Billboard 200. The album was nominated for a 2023 GRAMMY Award for “Best Rock Album” and was supported with a sold-out tour. The US leg ended back in Cleveland to a crowd of 50,000 fans, making him the first and only Ohio native to sell out FirstEnergy Stadium.
In addition to putting on a spectacular race-break performance, MGK will show off both his signature nail polish line UN/DN LAQR and his Cleveland-based 27 Club Coffee lounge with pop ups at the NASCAR Fan Fest. To learn more about UN/DN LAQR and its vibrant range of cruelty free, vegan nail polishes, visit https://undnlaqr.com/. For more information on 27 Club Coffee and its decadent coffees, delicious food and unique, themed cocktails, go to https://27clubcoffee.com/.
Witness MGK rock the world of NASCAR on Sunday, Feb. 4, as racing begins on the Coliseum’s temporary, quarter-mile asphalt track at 1:30 p.m. with the NASCAR Mexico Series’ King Taco La Batalla en El Coliseo followed by the NASCAR Cup Series’ Busch Light Clash at 5 p.m.
The third-annual Busch Light Clash is the NASCAR Cup Series’ season-opening exhibition featuring the sport’s top stars. NASCAR on FOX will once again carry the broadcast for the Busch Light Clash while the NASCAR Mexico Series Race will be on FS1, Fox Deportes, Fox Sports 3 in Mexico, and available pan regionally on Claro Sports and the D Motors channel on DirecTV.
A single ticket purchased is good for both races, and fans are encouraged to get their tickets now while supplies last by visiting www.nascarclash.com.
About UN/DN LAQR
Born from the creative mind of global superstar and musical artist, Machine Gun Kelly, UN/DN LAQR is a genderless nail polish brand that champions self-expression while breaking boundaries and redefining a new path forward. At its core, UN/DN LAQR embodies a mindset and value system centered around creativity and does not conform to any gender norms set by traditional beauty brands. Known as a fashion trendsetter and leader in the nail art space, creating a nail polish brand was a natural extension of Machine Gun Kelly’s disruptive persona. The brand offers a wide variety of unique shades, all featuring 9-free, vegan, and cruelty-free. UN/DN LAQR knows attitudes (and colors) can change almost daily and embraces this message through nail polish, developing a beauty category built on self-expression without commitment. Launched in December 2021, UN/DN LAQR is here to create what creates a conversation.
About 27 Club Coffee
27 Club Coffee is Machine Gun Kelly’s unapologetically authentic coffee lounge, bar and kitchen located in his hometown of Cleveland, OH. 27 Club Coffee serves decadent coffees, delicious food and unique, themed cocktails with an aesthetic meant to reflect and pay homage to the 27 Club—the notorious group of legendary musicians and artists that have gone before us and left their individual marks on music, art and culture. It’s not hard to see where the artistic inspiration comes from because the owner, Machine Gun Kelly, is an artist himself. The brand exudes edge and art—from its food and beverage offerings to its unique merchandise releases. At 27 Club Coffee, we are foodies, creatives by heart and artists by trade. We believe in living out loud and choose self-expression over appropriateness. The world is f*cked up, and we’re all just trying to cope. So, on your way out, let’s take risks, drink great coffee, eat quality food that makes you feel good, and hang out with people who make you live in the moment and forget about all the bullsh*t you have to do tomorrow.
The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 16 of the nation’s major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR CRAFTSMAN Truck Series™), four international series (NASCAR Brasil Sprint Race, NASCAR Mexico Series, NASCAR Pinty’s Series (Canada), NASCAR Whelen Euro Series), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour) and a local grassroots series (NASCAR Advance Auto Parts Weekly Series). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in eight cities across North America, NASCAR sanctions more than 1,200 races annually in 12 countries and more than 30 U.S. states. For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Facebook, Twitter, Instagram, and Snapchat (‘NASCAR’).
About The Los Angeles Memorial Coliseum
The Los Angeles Memorial Coliseum, a living memorial to all who served in the U.S. Armed Forces during World War I, has been a civic treasure for generations of Angelenos. Located in the Exposition Park neighborhood of Los Angeles, CA, the Coliseum is a 77,500 capacity multi-purpose stadium which opened in 1923. Home to the USC Trojans, the legendary stadium has been named as one of the nation’s 40 best stadiums to experience college football by Sporting News, and ranked USC football at the Coliseum as the nation’s No. 3 stadium experience by StadiumJourney.com. Following a recent renovation in 2019, the stadium is now home to a newly added seven-story suite and press tower which includes luxurious suites, loge boxes, club seats, a new press box, and the rooftop 1923 Club with a 360-degree view of the Los Angeles basin; along with several upgrades including new seating, updated technology and concession stands, additional food options for guests, and much more.
The legacy of events and individuals hosted in nine-plus-decades reads like no other, including the only venue to host two Opening and Closing Ceremonies, and the Track and Field Competition for the Summer Olympics (Xth Olympiad in 1932, XXIIIrd Olympiad in 1984) and soon a third (XXXIVth Olympiad in 2028); home to college football’s USC Trojans since 1923 and the UCLA Bruins (1928-1981); professional football’s Los Angeles Rams (1946-1979 and 2016-2019); appearances by U.S. Presidents Franklin D Roosevelt, Dwight Eisenhower, John F. Kennedy, Lyndon Johnson, Richard Nixon, and Ronald Reagan; and international dignitaries such as Martin Luther King, Jr., Cesar Chavez, Pope John Paul II, the Dalai Lama, and Nelson Mandela, to name a few. Additionally, the Coliseum, designated a National Historic monument in 1984, has hosted some of the greatest acts in entertainment, including Bruce Springsteen, The Rolling Stones, Pink Floyd, Prince, and many more. For more information please visit lacoliseum.com.